Why you should start a patient outreach program

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Why you should start a patient outreach program

Why you should start a patient outreach program

As healthcare providers, staying connected with your patients between visits is crucial for building good patient relationships and keeping patients informed of the latest services your clinic offer or health news. In a digital age, staying connected is easier than ever and keeping your patients educated between visits can improve their health outcomes. Patients who are regularly in contact with health newsletter will value the information that is related to their health or their families. Patient outreach is a simple and valuable tool to keep your patients engaged with your practice. Developing a health outreach program can extend the reach of health care through activities such as health education, basic health screening, or general facilities services. Health outreach programs should be a critical part of your clinic’s communication to patients. Let Datafied focus on your data management and allow you to create a service that will benefit your patients.

What makes a patient outreach program effective?

If you are wondering how to start a health outreach program, you should keep these three critical steps in mind to develop an effective outreach program.

  1. Gather information about that patient population that your clinic serves.

As obvious as it may sound, knowing your patient population will enable you to effective target your outreach program. If your clinic is located in a diverse metropolitan area, start by picking up the cultural community newspapers to learn about your patient’s community. Sponsoring and attending community event is a great opportunity to gather information and engage directly with the community your clinic serves.

  1. Plan and implement your outreach program.

A great deal of your effort in crafting an effective outreach program is planning and implementing your outreach program. Start by evaluating the information you gather from engaging with your patients or the community. To make your outreach program engaging and relevant, you could consider collaborating with the community your clinic serves. You could also create digital newsletter that are sent bi-weekly or on monthly basis. If you need more ideas or content, the internet hosts a wealth of information, but you should carefully evaluate the resources for credibility before using.

  1. Monitor your outreach program.

For an outreach program to be effective, it is important to monitor and evaluate your outreach efforts. Measuring the effectiveness of an outreach program will help determine if your message is reaching your audience. If your clinics communication is not reaching your patient population, the health outcomes or services you are trying to communicate will not have the desired result. The health outreach results need to be measurable to show the improvement after implementation. For example, measuring an outreach program effectiveness could show that the communication is changing a patient’s behavior, improving their health status, or improving a patient understanding of their healthcare needs.

An effective and informative health outreach program requires a significant staffing resources to focus on crafting information that will keep your clinic in touch with patient. Here at Datafied, our experience and dedicated staff can help you by focusing on the data management and retrieval and allow your staff to develop an outreach program that will fit the needs of your clinic. For more information on how we can effectively manage your data, please contact us by calling 800-765-7510.


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